The 2025 Growth Scare: Valuations, Retail Warnings, and the Reality of Stagflation

Words: 1,423 Time: 6 Minutes

  • The Canary in the Coal Mine: Why premium and discount retailers are warning of a sudden consumer pullback.
  • Inverting the Math: If double-digit earnings growth fails to materialize, what happens to the S&P 500"s multiple?
  • The "S" Word: The Fed isn"t worried about inflation, but they are flashing warning signs on growth.

On February 15th, I asked this question: "Ready for a Growth Scare?"

The post wasn"t widely read. Markets had yet to correct, and unchecked optimism was running high. Who wants to hear bad news when the tape is going up?

Fast forward a few weeks, and the growth scare has officially arrived. Now, investors are finally taking notice. The Fed warned this week that growth is likely to slow. Chair Powell noted that while a severe downturn isn"t their base case, outside economists have moved up their estimated chance of a recession.

"We don"t make such a forecast. If you look at outside forecasts, forecasters have generally raised … their possibility of a recession somewhat, but still at a relatively moderate level … [it] has moved up, but it"s not high," he said.

The crucial data point? The central bank downgraded its U.S. economic growth outlook to a 1.7% pace this year, down 0.4 percentage points. That is a feeble number, well below the long-term average of 2.5% to 3.0%.

Simultaneously, core inflation is expected to grow at a 2.8% annual pace, up 0.3 percentage points. Growth down, inflation up. There is a word for that economic environment—it starts with "S"—but the market isn"t quite ready to mention it yet.

Retailers Warn of Slowing Sales

If you want to know what the consumer is doing, listen to the businesses selling to them. Over the past few weeks, a chorus of retailers has been singing from the same cautionary hymn sheet.

A high-quality business I track, Ulta Beauty (ULTA), warned of slowing sales despite a strong quarter, and its stock was crushed. Dicks Sporting Goods advised they are not guiding above consensus for Q1. "Why would we?" their CEO stated flatly.

Even the operators with the widest moats in the discount space—Target, Walmart, and Costco—have shed ~15% to 20% of their value in the past month. We have not seen a pivot in the retail narrative like this since COVID. Dollar General"s CEO confirmed the reality on the ground: "The consumer trade-down is back."

But the most glaring warning sign of consumer stress? DoorDash is now offering "buy now pay later" (BNPL) options for food delivery. If a consumer needs to finance a fast-food delivery over four installments, the discretionary budget is exhausted.

Nike Chart

This brings us to Nike. Buying a new pair of Jordans is a highly discretionary choice that can easily be deferred. The stock is now sitting at 5-year lows, down 60% from its 2021 high. When we compile these data points, the picture is clear: the consumer is retreating, and consumption drives 70% of U.S. GDP.

Earnings Must Come Down

Recessions are notoriously difficult to predict, but the probabilities are climbing. It is easy to point to lagging indicators like employment and wages to justify remaining fully invested. However, the expenditure side is falling, and that is our leading indicator.

If we apply a simple inversion to the market"s current logic: what happens if the widely expected double-digit earnings growth doesn"t happen? During a recession, earnings contract; they do not expand.

Currently, the market expects $270 to $275 in earnings per share this year. Here is the consensus forecast table from three months ago:

Institution 2025 Target EPS Fwd P/E
Oppenheimer 7100 275 25.8
Wells Fargo 7007 274 25.6
Deutsche Bank 7000 282 24.8
Soc. Gen 6750 272 24.8
BMO 6700 275 24.4
HSBC 6700 268 25.0
Bank of America 6666 275 24.2
ScotiaBank 6650 255 26.1
Barclays 6600 271 24.4
Evercore ISI 6600 257 25.7
Fundstrat 6600 275 24.0
Ned Davis Research 6600 254 25.9
RBC Capital Markets 6600 271 24.3
Citigroup 6500 270 24.1
Goldman Sachs 6500 268 24.3
JP Morgan 6500 270 24.1
Morgan Stanley 6500 271 23.9
UBS 6400 257 24.9
BNP Paribas 6300 270 23.3
Cantor Fitzgerald 6000 267 22.5
AVERAGE 6617 268.0 24.6

With the S&P 500 trading near 5667, that is a forward P/E ratio in the realm of 21x. As a value investor waiting for a margin of safety, I believe that multiple has to compress. The trailing 10-year average P/E ratio is 18x.

If we assume the "E" in "P/E" miraculously still hits $275 (which is highly at risk), and we apply an 18x multiple, the index drops to 4,950. Nobody currently has a 4-handle in mind for the S&P 500, but that is the math dictating fair value.

The Market Is Not Ready to Recover (Yet)

We must strip away recency bias and remember how far we have run over the past two years. Markets do not naturally compound at 20% annually; a normal return is 8% to 10%.

S&P500 Chart
March 21 2025

Technically, a short-term rally to the 35-week EMA zone (~5800) is possible, but I expect any strength to be sold. The last major low was around 5100 in August of last year. If earnings contract to the low single digits, that is where I suspect we are heading, and where I will begin adding back exposure to high-quality, moated names at reasonable valuations.

Portfolio Performance

For now, I remain heavily in cash and defensive positioning. By ignoring the noise and relying on our core framework, we have largely avoided the ~16% downside seen recently in large-cap tech. I am sitting tight, waiting to deploy capital only when the market offers a genuine margin of safety.

Putting it All Together

Growing uncertainty, sticky inflation expectations, and falling growth are a toxic combination. It spells stagflation. While Chairman Powell seems relatively unconcerned about inflation for the moment—banking on weaker consumer demand to cool prices naturally—he is rightly signaling distress on the growth front. Capital preservation, not speculative yield chasing, is the only rational play right now.